Ogilvy Australia Pty Limited

ABN 50 005 373 508company
SydneyNSW2000Major Cities of AustraliaSEIFA Decile 4
ProcurementJusticeDonationsCharityFoundationEvidenceATO3 of 7 systems

Power Score

11.0

3 systems

Total Dollar Flow

$43.0M

All sources

Contracts

$30.2M

20 contracts

Justice Funding

$935K

1 programs

Political Donations

$113K

3 parties

Revolving Door — 3 Influence Vectors

This entity operates across multiple influence channels simultaneously. Score: 15.0

Political Donor — $113K to Australian Labor Party (ALP)Australian Labor Party (N.S.W. Branch)Liberal Party of Australia, NSW Division partiesGovt Contractor — $42.0M across 22 buyersReceives Funding — $935K

Power Profile

Procurement

$42.0M

22 govt buyers

Justice Funding

$935K

Donations Made

$113K

3 parties

Relationships

30

Connected entities

NSW Jurisdiction Context

Youth justice outcomes for NSW — how this entity’s operating environment is performing.

Detention rate

3.6/10K

Indigenous overrep.

22x

Cost/day (detention)

$3,200

Avg daily detained

200

NSW Indigenous detention rate +45% over 4 years
NSW nightly detention population +23% over 3 years
View full NSW outcomes tracker →
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Government Funding

ProgramTotalGrantsPeriod
Creative Services$935K12025-262025-26

Federal Contracts67 of 89 MMR-applicable ($26.6M)

TitleValueBuyerPeriod
Ogilvy Australia Pty Ltd$3.3MDestination NSW2023-05-14 – 2025-05-14
Ogilvy Australia Pty Ltd$3.3MDestination NSW2023-05-14 – 2025-05-14
CON/GAUCON/C03271/4$2.3MDepartment of the Treasury2021-09-01 – 2022-06-29
Promotional Materials$2.0MThe University of Queensland2019-06-03
COVID-19 advertising campaign creative services$1.8MCustomer Delivery & Transformation Division2021-06-30 – 2022-09-28
4500150654$1.6MDepartment of Health and Aged Care2023-01-12 – 2023-06-29
DH0951$1.5MAustralian Digital Health Agency2018-06-05 – 2019-08-29
4500161389$1.5MDepartment of Health, Disability and Ageing2025-09-01 – 2027-06-29
4500162304$1.5MDepartment of Health, Disability and Ageing2026-01-14 – 2026-06-29
DH1566$1.4MAustralian Digital Health Agency2018-11-28 – 2019-10-28
4500146780$1.3MDepartment of Health and Aged Care2022-02-22 – 2022-06-29
$1.3MAustralian Bureau of Statistics2016-01-10 – 2017-09-19
4500150229$1.1MDepartment of Health and Aged Care2022-11-28 – 2023-06-29
4500160907$1.1MDepartment of Health, Disability and Ageing2025-07-27 – 2026-06-29
CONTRACTS-006163-0$1.0MDepartment of Industry, Science and Resources2013-05-19 – 2013-08-30
$963KAustralian Digital Health Agency2018-02-04 – 2019-01-29
4500162270$935KDepartment of Health, Disability and Ageing2026-01-05 – 2026-06-29
4500147268$843KDepartment of Health and Aged Care2022-03-30 – 2022-06-29
C03480$794KDepartment of the Treasury2021-11-30 – 2022-06-29
4500147314$781KDepartment of Health and Aged Care2022-03-31 – 2023-06-29

Political Donations

RecipientTotalDonations
Liberal Party of Australia, NSW Division$69K13
Australian Labor Party (ALP)$24K3
Australian Labor Party (N.S.W. Branch)$20K2

Relationships

EntityTypeAmountYearSource
Destination NSWcontract$3.3M2023austender
Department of the Treasurycontract$2.3M2021austender
Department of the Treasurycontract$2.3M2021austender
Department of Health and Aged Carecontract$1.6M2023austender
Australian Digital Health Agencycontract$1.5M2018austender
Australian Digital Health Agencycontract$1.5M2018austender
Department of Health, Disability and Ageingcontract$1.5M2025austender
Australian Digital Health Agencycontract$1.4M2018austender
Australian Digital Health Agencycontract$1.4M2018austender
Department of Health and Aged Carecontract$1.3M2022austender
Department of Health, Disability and Ageingcontract$1.3M2022austender
Australian Bureau of Statisticscontract$1.3M2016austender
AUSTRALIAN BUREAU OF STATISTICScontract$1.3M2016austender
Department of Health and Aged Carecontract$1.1M2022austender
Department of Health, Disability and Ageingcontract$1.1M2022austender
Department of Health, Disability and Ageingcontract$1.1M2025austender
Department of Industry, Science and Resourcescontract$1.0M2013austender
Department of Industry, Science and Resourcescontract$1.0M2013austender
Australian Digital Health Agencycontract$963K2018austender
Creative Servicesgrant$935K2025justice_funding
Department of Health, Disability and Ageingcontract$935K2026austender
Department of Health, Disability and Ageingcontract$843K2022austender
Department of Health and Aged Carecontract$843K2022austender
Department of the Treasurycontract$794K2021austender
Department of the Treasurycontract$794K2021austender
Department of Health and Aged Carecontract$781K2022austender
Australian Bureau of Statisticscontract$764K2020austender
AUSTRALIAN BUREAU OF STATISTICScontract$764K2020austender
Department of Health, Disability and Ageingcontract$660K2022austender
Department of Health and Aged Carecontract$660K2022austender

Data Coverage

ProcurementJustice FundingPolitical DonationsACNCALMA EvidenceImpact ReportATOBoard/GovernanceANAO ComplianceJurisdiction Context

Sources: gs_entities, mv_entity_power_index, justice_funding, austender_contracts, political_donations, ato_tax_transparency, person_roles, gs_relationships, acnc_charities, alma_interventions.

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